SiggPay is a company that specializes in ‘micro-influencing,’ the practice of utilizing social media users and turning their social platforms into ad space. In order to complete this revolutionary idea, SiggPay needed a new platform, they needed an app. And that’s where Mack Media came into play.
With the help of our CT App Developers, SiggPay can now utilize their business model to not only reach social media influences but small businesses too. The app works as so: influencers will be assigned to campaigns, which consist of small shops, fitness studios and so on. These influences, also considered ‘nano-influencers’ will then schedule out posts based on each campaign, gaining not only points but income. Influencers such as these can help local businesses gain new and organic engagements to their brand.
To bring this idea to life, our App Development specialists teamed up with SiggPay to create the fully functional app that you see today. From the user flows to the wireframes to additional feedback, our team helped make the first version of the app. Since SiggPay is a business, we also wanted to go the extra mile and assist them through the approval process, helping them gain access to a company profile on each platform. Coded for both iOS and Android platforms, business owners and social media influences can now take part in this unique business opportunity.