Jersey City, NJ Search Engine Optimization (SEO) Services

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Build Your Jersey City, NJ Business With Search Engine Optimization

Mack Media can help your Jersey City gain a better online presence through the application of Search Engine Optimization (SEO). SEO is the blending of tactics and strategies to influence search results in search engines like Google & Bing. With the correct implementation of SEO, your website can rank on the first page for keywords related to your business.

Improving your search rankings is just the beginning of SEO. We can also help you track your return-on-investment (ROI) by putting into place conversion and dynamic phone tracking. This way we can tell how many customers were generated through your SEO campaign to give you a measurable ROI. Mack Media is CT & NY’s trusted SEO agency. Give us a call today: 203-778-1120

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Why Trust the Mack Media Group with Your Jersey City, NJ SEO?

MEASURABLE RESULTS

Your marketing dollars serve as an investment in your Jersey City company, and we want to make sure you understand what your money is producing. We set up dynamic call and conversion tracking so that you can tell how many customers were generated from your SEO campaign.

TRANSPARENT WORK

We are always honest with our SEO work, and we would never use black hat SEo practices. These can hurt your website and ranking on sites like Google & Bing. Instead, we only use white hat SEO practices that can help improve your long-term SEO rankings. Have any questions? Just ask us.

CUSTOMIZED PLANS

Your Jersey City company is unique, and so should your SEO campaign. We create a custom SEO plan built with SEO strategies that complement the services you provide and requirements you have for your website.

REGULAR REPORTING

We want to keep you up-to-date on everything we do for your SEO campaign. So, every month we will send you custom, detailed reports that include conversions, keyword rankings, and other key metrics. We will also send you weekly emails that update you on any progress we’ve made on your campaign.

What is Included in Your Jersey City, NJ SEO Services?

Initial SEO Audit

Our first step to help your Jersey City business is to run an SEO audit for your web presence and website. While we do this, we collect current local organic rankings, 3-Pack rankings as well as check your sites backlink portfolio, setup Google Analytics & Google Webmaster Tools, and analyze any on-site SEO practices.

Keyword Research

After completing the SEO audit, we will begin Keyword Research for your Jersey City business. We take a look at what services you provide and find top keywords that can help generate web traffic or that make it difficult to rank your website. The keywords that we find in our research will help give you the best ROI.

Competitor Analysis

There are probably many other companies similar to yours in the Jersey City area as well as throughout the entire country. So, we spend time researching the backlink portfolios, content, and tactics used by your competition. The results from research will help us shape your SEO campaign and strategies.

Technical Site Optimization

The best place to start with SEO is on your website. We first optimize website title tags, meta descriptions, alt tags, internal linking, site content, URL structure, image optimization, load time, schema markup and much more. Improving onsite SEO is an important step in improving the ranking of your Jersey City business.

Inbound Marketing

We can also help your customers find your Jersey City business through Inbound Marketing & Content Optimization. Once we find your target audience, we can create content blog posts, white papers, videos, infographics and other mediums to attract your customers. We want to make it easy for potential customers to find your site.

Link Building

Link building is also an important component of your SEO strategy. To increase the organic ranking of your business, we use white hat link-building tactics. We will never use black hat tactics, it simply isn’t worth harm to your Jersey City business. We also do all research, outreach and acquire links for you.

Local Listing Optimization

Local listings in your Jersey City area are also helpful in SEO. We optimize your local listings on the top listing websites. Ensuring your name, address, phone (NAP) consistency for higher rankings in the Local 3-Pack. If you would like, we can also monitor and respond to any of your listings.

Backlink Audit & Cleanup

We only use white hat link-building tactics on your website. But, if you have had a previous agency use black hat techniques on your website, we can fix it for you. We will audit your site’s backlink portfolio while removing any backlinks that are hurting your site’s organic search rankings.

Conversion Tracking

What is the point of search engine optimization if you cannot find your return-on-investment? In order to find your ROI, we track all web forum and chat-box submissions, and phone calls from your organic search results. The correct use of conversion tracking will help you make smart investments in your Jersey City business.

Regular Reporting

When it comes to your Jersey City business, you should always be involved in the process. We sent you detailed, custom monthly reports as well as weekly updates about your website. If you ever have any questions, send us an email or call us.

Search Engine Optimization FAQs

Most of your web traffic comes from a search engine. Tactics like pay-per-click ads can easily become expensive due to you having to pay for every visitor to your website. But, by utilizing search engine optimization (SEO) you will receive free site visitors because SEO improves your placement on search engines through organic search results. The better you rank, the more visitors you will receive which translates to more customers and revenue for your Jersey City business.

Yes, SEO is worth the investment for your Jersey City business. Over time it will become the largest source of traffic and customers to your website. PPC Advertising and Social Media Advertising will provide immediate results, but they will end as soon as you stop advertising. SEO will be slow in the beginning, but once it has built up, it will provide a free source of traffic for a lower cost-per-acquisition compared to other advertising mediums.

Search Engine Optimization (SEO) works by optimizing natural or organic search results with search engines like Google or Bing. These search engines use a proprietary algorithm to find out what websites are the most authoritative and relevant to keywords. These websites are then put into the search results for the keywords, and the search engines use 200+ factors placed into their algorithm to rank the websites. SEO uses tactics to optimize websites for these 200+ factors. The better SEO you have, the higher you will rank in organic search results. 

No, we have never used black hat SEO methods and we will never use them for your Jersey City business. If you have never seen this term before, black hat SEO is a set of strategies and tactics that Google & Bing disapprove of. If a website is caught using black hat SEO, it will be penalized and its organic search rankings will drop rapidly. While black hat SEO brings quick rankings, the harm it can do to your business is much more altering.

Mack Media only uses white hat SEO methods that are approved by Google & Bing. The process for this type of SEO is longer, but it also won’t expose your business to any harmful risks.

The time for every SEO campaign will vary. It all depends on things like competition and the starting point of a website. If target search terms have a lot of competition or a website has never used SEO before, this will also slow the process. Typically, SEO will take 4-6 months for results, but it is a long-term investment. The higher your website ranks, the more free web traffic you will get.

If any SEO company tells you that you can achieve a #1 position ranking in a week, you should avoid them at all costs. These companies are using black hat SEO tactics that will hurt your Jersey City business. When Google catches offending websites like these, they will penalize them and take away their rankings.

Your site may rank #1, but it won’t it every time. In fact, if a company promises you that you will rank #1 or that you can achieve a high ranking within the first week of using their SEO methods, do not trust them. With white hat tactics, you can achieve being on the first page for your keywords and your website can rank on the top of the first page. For your Jersey City business, it is much more important to rank anywhere on the first page then to rank first in one keyword.

Mack Media does track your ranking positions, but we focus on dozens of keywords compared to one or two. When we perform keyword research, we identify the best keywords that will bring customers to your company. We will also work on the rankings of these keywords, and once we see success, we move onto additional keywords. Our SEO practices are focused on building your business, not just on how you rank.

SEO Services to Grow Your Jersey City, NJ Company

You need a SEO company to help grow your Jersey City business, and Mack Media is your trusted solution. We provide effective, ROI-driven, honest SEO services for companies throughout CT & NY. We are a partner in the growth of your business.

The Mack Media Group is your one-stop marketing agency for PPC management, search engine optimization (SEO), social media marketing (SMM), and web design & development.

Reach out to us to get started: 203-778-1120.

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