Social Media Marketing
for Corporate Enterprise

Create a social media marketing strategy that is geared to build out your corporate brand.

Building your Brand

The most popular platforms of this digital age belong to social media. Make sure you are being seen on those powerful platforms to reach the largest audiences available.

Platforms like Facebook, Twitter, Instagram, and LinkedIn can all be used to help increase your enterprise’s brand awareness and dive quality leads. Don’t waste your time trying to craft the perfect Tweet or create a Facebook post campaign. Let the experts handle that so you can focus on growing your business.

Mack Media Group is known for creating powerful social media campaigns that drive engagement to your corporate platforms both organically and paid.

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Our Process

Step 1

The first step in most of our digital marketing campaigns is the perform an audit of the current status of your social media accounts. We do this by making sure your accounts have all the most up-to-date and relevant information on the platforms. Then we design a social media campaign that is geared toward your corporate audience. We will also determine what additional products are needed, such as video production and image design/creation, in order to create the most successful social campaign for your business.

Step 2

We will then implement our campaign by creating and scheduling out posts to your desired social platforms as often or as scarcely as you’d prefer. We will create social content using images and graphics provided by your business or create them ourselves, we will also use content created by our in-house copywriters, and we will maintain your social media page by ensuring you are staying in touch with your corporate community.

Step 3

This is when the maintenance phase begins. We will continue to post to your social media pages as well as continue to grow your connections by reaching out to your network.

FAQ’s

Why Do I Need Social Media?

No matter your corporate industry, social media is an essential part of digital marketing now. Your potential customers spend more and more time on social media than ever before and that is where they experience most of their advertising. If you want to increase your presence to gain more leads, then putting yourself in front of those potential clients on social media is essential.

Mack Media Group can help you jump into modern advertising with social media marketing and to increase your corporate business’ presence.

How Often Should I Post on Social Media?

The frequency of your social posting with vary on two factors. The first element will be the amount of content available to post. This can include corporate articles related to your industry, video clips or images, or information provided about your business’ latest consumer products and services.

The second factor that will determine how often you will post will be the audience you are catering to. Some audiences will enjoy a heavy stream of posts and updates on your social media platforms, but others will not. If you post too often, those people that don’t enjoy seeing a lot of content will unfollow you.

We will walk you through a good amount of content to post and when to post your updates.

Is Social Media Relevant To My Industry?

Yes, social media is extremely relevant to any industry. Studies have shown that 78% of Americans have at least one social media profile, with those top profiles including Facebook, LinkedIn, Twitter, Instagram, and YouTube. Posting on these platforms will drastically increase your chances of being seen by your potential customers.

Keep in mind that all your social media posts don’t need to be about your corporate industry. You can maintain a line of communication with your community and accept feedback from your customers based on their needs.

Create fun and engaging content for your customers to keep them coming back for more.

Do I Need To Be On Every Social Network?

No. There are so many social media platforms to choose from, make sure you are selecting platforms that make the most sense to your enterprise. Keep in mind the lifestyle of your potential audience and the types of platforms they will be present on. Also, keep in mind your new audience. Who are you wanting to attract? What type of social media platforms will you find them on?

Another important question to keep in mind the value-add you bring to the social media platform you are posting to. If you aren’t creating content the viewers on that platform want to see, then you will have an unsuccessful social media campaign.

Mack Media Group will work with you to flesh this all out. We will perform an audit to determine your target audience, what platform they are most present in, and the type of content they will gravitate the most to.

Should I Pay For Social Media Advertising?

Paid social media advertising will help amplify your social media campaign. So yes, it is recommended to invest in paid social media advertising.

Organic reach for social media has dropped by 52% in 2016 and Facebook Ads are becoming more and more prevalent in their Newsfeed. With that being said, setting aside a paid advertising budget to take advantage of those ads so that you can appear more in your potential customer’s Newsfeed will ensure that you are getting a larger online presence to stand out against the competition.

Each social media marketing platform has their own unique set of paid advertising offerings. Before you jump into paid advertising, take a look at each option and the cost for each, as well as what your audience would like to see in an ad. The most popular paid ad platform is Facebook Ads due to the increased opportunity to reach a large number of customers.

How Do I Get Started Using Social Media?

Jumping into social media can be a little overwhelming if you’re inexperienced. But that is why we are here to help. Your first step is to consider your corporate business, your mission and the customers you are wanting to reach. Once you understand this, you can begin to determine the best social media platform to get started on.

Then you should consider the type of content you want to post on that social media platform as well as a schedule for when and how often you want to post. This will help you have a detailed social media plan to make the first leap into creating an online social media presence.

Mack Media will walk you through each step of the way in getting started on social media and will also do a lot of the social media planning for you. Feel free to contact if you have any questions about your social media plan.

Why Mack Media?

Mack Media Group can handle all of your Social Media Campaign needs leaving you with ample time to attend to the needs of your corporate enterprise. Our SMM services are designed around the need to free you up, and provide your online presence with responsive, creative content.

Take control of your online presence today with Mack Media Groups SMM services call today at 203-408-6887